eBook ReaderEbooks have skyrocketed from a garage industry to a major form of media consumption, so expectations have skyrocketed in parallel, says author Eliot Peper.

“Many large publishers treat ebooks as an afterthought, even though they’re higher margin and represent a large percentage of sales, and many small publishers don’t enforce strict enough quality control,” Peper says.

However, poor quality can not only hamper sales of that particular product-it can also tarnish the reputation and future earnings potential of the author and publisher, says Liora Farkovitz, a content developer/strategist and author.

“You want your reader to be focused on your content, expertise, creativity and imagery, not on distractions like constantly having to adjust their device so they can read a page that isn’t laying out on screen well,” Farkovitz says.

Read on at  Publishers Polled Worry About Ebook Quality – EContent Magazine

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